Your restaurant has spent a lot of time and effort in creating content for your Facebook and Instagram pages. Unfortunately, even though you have received some likes and follows, nobody really seems to be engaging with your content.
📰🔦NEWSFLASH: It's because Facebook and Instagram have turned more into a pay-to-play game. Unless you have very creative ways to get organic and viral reach, only a small fraction of your audience is going to even see your post...more or less actually engage with it.
🗣"But I've tried boosting ads before and it doesn't work." 🛑Stop. Please stop. Facebook and Instagram ads work incredibly well, but if you have a restaurant in, let's say, San Diego....first and foremost, please make sure you are targeting people in the city you live in. What I am trying to say is this: Just because you have tried running ads before and seen little to no return on your investment does not mean that they don't work. It might just be that the ads were not set up right or that there was no clear objective or goal with the campaign.
👣Here are your action steps: Just get started with ads! You don't have to spend a lot of money. Just GET STARTED!